omnichannel

Conversational AI and chatbots: what are the main differences and how to use them for an effective customer experience

December 22

In the ever-evolving digital world, companies are constantly seeking to improve the customer experience and offer increasingly efficient support services. Two technologies that have gained ground and are increasingly important in contact center realities are the […]

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Omnichannel software: the complete solution for a borderless customer experience

December 19

The Customer Experience has become a key element for the success of companies in an increasingly competitive market. Providing a top-notch customer experience is critical to creating strong, lasting relationships. In this context, an omnichannel software […]

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Omnichannel ROI: what it is and how it can be useful in retail

December 12

In the competitive retail industry landscape, an omnichannel strategy has become critical to increasing Return on Investment (ROI) and achieving successful results. Omnichannel implies the integration of different sales and communication channels, offering customers a smooth […]

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The benefits of XCALLY WhatsApp Connector for an omnichannel customer experience

November 24

WhatsApp represents a powerful tool for implementing an omnichannel strategy, offering numerous benefits for companies. Its wide distribution and ease of use make it a favorite communication channel for consumers. With WhatsApp, it is possible to […]

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How the concept of omnichannel healthcare is transforming patient care

November 21

Healthcare is undergoing a radical transformation through the adoption of the concept of omnichannel healthcare. This new philosophy is based on the integration of different communication channels, such as telemedicine, mobile apps, chatbots and digital platforms, […]

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What is conversational marketing and how it can improve customer dialogue

November 13

Conversational marketing is becoming an increasingly important component of modern marketing strategies. Based on dialogue rather than simple communication, it helps companies approach customers in a more natural and engaging way, listening to their needs and […]

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